Something I truly love about the photo barn at my local animal shelter is that it’s so much more than just a spot to take a few pictures of available dogs. It’s a paradise for content creation: a place where the shelter residents can show off their unique personalities, reinvent themselves, and go on virtual…
A few days ago, Vanessa and a few of her fellow shelter residents participated in a spring-themed photo session to help them stand out on social media and reach their forever humans. Determined to create scroll-stopping content, the charming canines opted for stylish, on-trend accessories and dressed to impress. And impress they did. But see…
Read more A Spring-Themed Photo Session with Vanessa and Her Friends
Last week, I stopped by the shelter to meet some of the then-current canine residents there and learn about their unique personalities. I made the acquaintance of absolutely adorable Vanessa and her crew as they were enjoying a warm spring day in the play yards and on the trails. Curious how my photo session with…
Wondering what the dogs at the Weatherford shelter are up to these days? You’re in luck! I met with cool canines Lian, Tonto, and Wilbur the other day to get an insight into their fun personalities. Read on to find out about the highlights from our Saturday afternoon photo session. Tonto Energetic. Playful. Curious. Tonto…
Yesterday I got to meet three charming shelter dogs: Blair, Betty, and Brandi. Determined to finally find their forever homes, they had decided to participate in an off-site adoption event as part of National Adoption Week – and I stopped by their adoption trailer at PetSmart to make their acquaintance and get to know their…
Read more An Adoption Event Story – Starring Blair, Betty, and Brandi
With temperatures dropping this past weekend, the shelter dogs decided to show off their coziest looks yet for another winter-themed photo session – even Darby rocked a scarf this time. Two new snowflake-embellished backdrops gave the photo barn a seasonal flair, while the canines revealed their unique personalities. Curious what that looked like? Check out…
Read more Darby and His Crew Star in Winter-Themed Photo Session Part Two
A few weeks ago, I went to the animal shelter to have a fun-filled and winter-themed photo session with some adorable, charming canines. From scarves to bandanas, the four-leggers were sure to dazzle with their choice of seasonal attire. Among them: German Shepherd Darby, who thought his coat was winter-y enough and decided to forgo…
Summer is almost over—although it doesn’t feel like it here in Texas—and the holiday season is about to start, which allows for plenty of fun campaigns starring the shelter dogs. Think Howl-o-ween and Black Dog Friday, dogs wearing costumes and posing with winter-ready scarves, and maybe some new green-screen adventures of the dogs going on…
I’ve been semi-marketing the dogs at my local shelter for about a year now. I say semi because it sounds slightly more sophisticated than kind of and because, so far, I have been focusing my efforts solely on content creation without digging into analytics and measuring the success of said content. Moving forward, I plan…
Read more Marketing Shelter Dogs: Taking It to the Next Level
If you’re curious about what the shelter dogs have been up to lately, you’re in for a treat: I have two weekends worth of photo sessions to update you on. The Photo-Barn Makeover Last weekend, I managed to talk my husband into going to the shelter with me to put up the green screens properly.…
Read more The Photo-Barn Makeover: Zane & Company Star with New Setup
I wrote a short story for (and about) Aldo yesterday that I was going to submit for publication to help him reach his forever family. Just as I was about to send it off, I found out that Aldo had been adopted. Finally, his long stay at the shelter had come to an end. Finally,…
You’ll never guess what the shelter dogs have been up to! They traveled the world. Well, kind of. Here’s what happened: For months I had been talking about wanting to get a green screen for the photo barn, so I could easily switch out backgrounds and send the dogs “on vacation” and tell a few…
Shelter Stories 