Category: Marketing

Here you’ll find posts that discuss marketing for animal shelters and rescue groups. Topics range from content marketing and social media to search engine optimization, analytics, and strategy.

Marketing Shelter Dogs: Taking It to the Next Level

I’ve been semi-marketing the dogs at my local shelter for about a year now. I say semi because it sounds slightly more sophisticated than kind of and because, so far, I have been focusing my efforts solely on content creation without digging into analytics and measuring the success of said content. Moving forward, I plan…

black-and-white dog in front of green screen

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